Category Archives: Campaigns

Win tickets for an epic party night!

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Partypicture from lastnightsparty.com
Picture from lastnightsparty.com

So, you like the Berlin style, the groove, the noisy, excessive party? The wall-chique, the fabrics, the industrial meets prosecco scene? The slim jeans, the checked shirts, the sunglasses that are needed to cover worn faces from the morning sun? The guestlists, the sorry-today-only-invited parties, the secrets, the word of mouth hints to illegal places?

Yes, I know you do, that’s why you read Stylewalker. So now you can be part of such a thing, I am giving away 2 tickets for an exclusive party with some pumping music. The only thing you have to do is find out which party I am talking about!

This party is actually not so secret so it is possible to find out. And here are some hints:
1st it will take place july 2nd
2nd it is a party sponsored by a clothing brand
3rd friends of mine organize a blogger reachout so they asked me to give away tickets
4th you probably find out googeling some keywords because of 3rd
Go hunt!

First comment with the right answer wins.

Junge Helden im Audiolarium

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Junge Helden is an organization aiming to promote organ donation amongst young people. It is all about putting a card in your wallet saying that you are willing to donate your organs in case you are dead. Not a big deal, right? Of course everybody can say no, reality is that most people do not know about the necessity of carrying such a card although they would be willing to help other people.

Junge Helden do a great job in engaging celebreties. This weekend, june 20th, will be a party with Jürgen Vogel, Beatsteaks, Benno Fürmann, Max Herre, Mareile Höppner, Loretta Stern and Jasmin Gerat (all quite well known in Germany) serving drinks or wardrobing. Ian Pooley, Superfitness and others will be playing music, it takes place at Audiolarium, Bessermerstr 2-14, Tempelhof, Berlin

Disclaimer: I am also a member of Junge Helden

My DLD09 summary

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First, you can get an overview of all articles published on the DLD live blog here.

After three days of intense blogging, live blogging(!), there should be a little resumée. Must be a personal one, naturally, although I aim to grasp some of that spirit hopefully many people sensed in these days of Digital, Life, Design 09.
Continue reading →

My work for PANORAMA3000 and Jusos

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Inspired by Peter’s blogpost about Life updates, I would like to state some things, too.

Over the last year (2008), I was still working as a freelance online consultant but mainly doing concepts and creating ideas for the Berlin based digital communications agency PANORAMA3000 and its clients. I started to work for P3000 in december 2007 after having finished my studies in communcation and business at FU Berlin.

Working for P3000 has been great so far, it’s a very ambitious and young team, consisting of people who like exactly what I like: music, the interwebs and being creative. I had lots of possibilities to shape ideas and concepts for clients like Universal Music, Sony Music, arvato Bertelsmann and even the Golfclub Wannsee Berlin. Some of my posts here might have been work related but since most of it treats with funky web ideas and music, I did not take the chance every time to say I was also working (for money!) with that particular project. Sorry for that.

Next year we’ll be working for young socialists within the Social Democratic Party (SPD), short: Jusos. There are elections to the European parliament and the Bundestag (German parliament who then elect the government) coming up and we will be helping Jusos to tune their websites and most of all their online supporters management, using social media platforms and tools. You probably know that I did work for SPD with ABFace2net in the past. And that stylewalker.net always featured posts dealing with politics.

Of course I will present some strategies, tools and ideas here and hope you will find it interesting to take a look at our work and sometimes behind the curtains. Personally, I like the social democratic people we are working with and often, of course not always, agree with their political ideas about a social society, education, environment and regulating financial markets on a global level.

Thank you for beaming – take Rocca Zilla

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Stylewalker says thank you with Rocca ZillaMany, many people really did suggest me as a speaker, thank you all for that! The message got through, obviously: yesterday I got an email by the Next09 organization team, thanking me for the many applications.

I hope Next09 did not mind the little community campaign I pushed here, I think it was a nice idea to demonstrate a little of that internet community power in real time when it’s exactly the subject I want to talk about. Plus, Next09 got some nice promotion – some people (enthusiasts and professionals about the internet by the way) had not heard about it before. So, let’s see if I make it, I bring you presents from Hamburg for sure if I go!

And here’s one already: “Bring me the head of Zilla Rocca”, by Zilla Rocca, superb oldschooly hip hop shit, especially the second song “The first order of business” which features a Talk Talk sample I would have liked to use as well. If I was a producer. Other influences: El-P, RZA, Kanye West, Dan the Automator, David Axelrod, J Dilla, Havoc, Rick Rubin. Check the Rocca Zilla profile on Soundclick.

Download Zilla Rocca – Bring me the head of Zilla Rocca. [via Passion of the Weiss]

Beam Stylewalker to Next09

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I want to speak at Next09 and I need your help to do so!

Next09 is a conference for digital communication, economy, the web, technology and the actors within this world. “Share economy” will be the theme for this year, the conference will see speakers from all over the world, the private and the public sector, workshops and start-up presentations. All supposedly dealing with how digital technology, especially the internet, is changing the way people communicate and do business with enabling them to share. Next09 is organized by the Hamburg based company SinnerSchrader.

So, here is the plan: Propose me as a speaker! I did so myself already but I need a little more support, so I will post here what I wrote to Next09 and if you like it,

I very much ask you to go to this speaker proposal form and suggest me!
Continue reading →

Jawbone Headset Campaign

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jawbone_german_campaign_01Last week, I got a package via mail which looked quite interesting, sent to me by K-MB, a brand consultancy from Berlin.

Opening it, I found two cans connected by a thread just like one of those tin can telephones kids connect their rooms over the street with. Also, a Noise Conspiracy cd and a nice handwritten letter, inviting me to either a Babyshambles or a Noise Conspiracy concert.

Since Babyshambles are cancelled (what a surprise..) I guess, I’ll go for Noise Conspiracy on January 19th.

jawbone_german_campaign_01Opening the cans, I found one of them filled with earplugs and other stuff which turned out to be a bluetooth headset, namely a Jawbone.

I am not only impressed by the effort of this campaign; which also got coverage on other blogs like Lumma.de or blog.telefon.de but also by the product.

It looks nice, the descriptions are comprehensive. It connected easily and fast with the iphone, I just managed the first phonecall with it and the speech quality is good and everything works well. Besides, it comes with a charging unit and several eargear in different sizes.

Good product, good idea.

Create a job and service profile, connect with others, make offers and earn money.

Ford Fiesta commercial 2008 song

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Many ask: “What’s this track in the ford fiesta commercial with the pink car in front of many moving tv screens” or “Wie heißt der Song aus der Ford Werbung”? It’s “Transient” by Pluxus, Swedes who live partly in Berlin and come out on the label Pluxemburg. The song is very groovy, deep, longing, and a little glossy, perfect match for the commercial. Props to Ogilvy London to buy it!

Facebook for teaching and learning

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I wrote the following article together with Max Senges and Peter Bihr for the UOC Fórum Innovació.

Social Communities have grown rapidly over the last years, offering people the chance to publish personal information and connect with each other. The biggest social community today is Facebook with more than 120 million members. Due to the myriad possibilities to use Facebook, there many ways to support teaching and learning.

Facebook started in 2004 at Harvard University and was aimed at connecting students. Now, almost every American student and many Europeans have profiles on Facebook. They use it to share information, such as links, photos and videos, to arrange real life events and to communicate in groups.

digital native learners and digital immigrant teachersFrom: http://www.apple.com/au/education/digitalkids/disconnect/landscape.htmlFace

The use of Facebook also shows the current cultural differences between teachers who slowly have to adapt to new technologies and students who grew up with digital communication. The differences in media use and learning behaviour between so called “digital native learners” and “digital immigrant teachers” are shown below. Understanding how to use Facebook opens up a way to stepping closer to actual student behaviour and to create a more appropriate way of teaching.

Read on at the UOC Fórum Innovació.

Facebook for Services, students create job and service profiles